— Days Without Shea —

by Kingman on March 20 at 9:24PM

BudphotoSo far, there are no plans to move partial-season ticket holders (such as the fine fans in Loge13) to Citi Field.

We do know there are plans to move all the dang stray cats of Shea Stadium.

And this week came word that the good people at Anheuser-Busch will also be making the trek from Shea Stadium to Citi Field.

The Mets and Anheuser-Busch announced a “multi-year marketing agreement in which the world's best-selling beers, Budweiser and Bud Light, become the Mets' first Signature Partner at Citi Field with an unprecedented and comprehensive set of rights and benefits across multiple properties and platforms.”

According to the press release:

Budweiser, the Great American Lager, and Bud Light, the world's best-selling American-style light lager, will continue as the exclusive alcohol beverage partner for in-venue signage for the Mets' final season at Shea Stadium in 2008 as well as when the team opens Citi Field, its new world-class home, in 2009. In addition, the new agreement includes extensive media and enhancement presence during Mets television broadcasts on SportsNet New York (SNY) and Mets' radio broadcasts in Spanish.

Mets fans attending games at Citi Field will notice significant stadium signage including identification on the front and back of the main scoreboard, outfield wall, and first and third base rotationals, in addition to signage throughout the concourse. Budweiser and Bud Light also will be incorporated into other Mets marketing and media assets including Mets publications and in game programming features.

"We're excited to be a part of the final season at Shea Stadium and to have secured a presence in Citi Field for years to come," said Tony Ponturo, Vice President, Global Media and Sports Marketing, Anheuser-Busch, Inc. "Mets fans are a special breed. As a marketer you hope some of that great loyalty rubs off through the association with Budweiser and Bud Light."

Yes loyalty.

I wonder if fans will be allowed to keep the bottle caps in the new stadium. And could they just go back to keg beer please? That plastic bottle beer is extra carbonated and provides an instant headache. But for only $7.25 a bottle, I shouldn’t complain.

Congratulations Budweiser.



[March 21, 2008 4:32 AM]  |  link  |  reply
Bobster said

I don't care. As far as I'm concerned, my beer is Rheingold the dry beer.

The beer with the 10-minute head!

[March 21, 2008 9:23 AM]  |  link  |  reply
kingman said

Exactly! If they want to make Citi Field a true replica of Ebbetts Field, bring back the official beer of Brooklyn.

[March 21, 2008 12:59 PM]  |  link  |  reply
Bobster said

Were you serious about beer being $7.25 a bottle at Shea?

[March 21, 2008 2:14 PM]  |  link  |  reply
Kingman said

Yes. That was the price at a stand last year. $6.50 from a beer vendor (who sold cans and poured it in a cup).

[March 25, 2008 10:55 PM]  |  link  |  reply
Kevin Walsh said

Busch? The organization that brought you the...ST LOUIS CARDINALS all those years?

www.forgotten-ny.com


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